How to Leverage Attendee Testimonials as an Event Marketing Tool

No matter how much or how little your event marketing budget may be, your most powerful marketing strategy could cost you very little or even nothing. Customer reviews are a powerful tool. According to recent research, 91% of consumers read online reviews and 84% trust reviews as much as a personal endorsement. Savvy event planners […]
How to Leverage Influencers to Sell Tickets to Your Events
Influencer marketing has become a big business. What started as a way for fans of Starbucks and Apple to share love for their favorite products online has become a lucrative paid marketing tool. A brand makes about $6.50 for every $1 spent on influencer marketing, according to a poll of marketing professionals conducted by Tomoson. […]
How to use content marketing as a tool to build buzz around your event?
You can use content marketing as a tool to build buzz around your event, and get other people to do it for you! Here are five tips that can be used for creating content related to yourevent marketing efforts: Make sure you have free WiFi When you choose a venue, make sure that it is […]
How Not To Promote Your Next Event
Promotion of event can be a tedious task. It involves many strategies and promotional ideas that have to be applied methodically. Be it a small event like a training workshop; or bigger fund raising event or a massive corporate event, there are some key pointers that must be kept in mind at the time of […]