Welcome to the 6th Annual Data and Revenue Management (DARM) Conference, December 2-4, 2024, at the Hilton Sandestin Beach Golf Resort & Spa!
Ready to grow and optimize revenue?
In the vacation rental industry, technology, data management, and revenue management are transforming in front of our eyes.
With recent shifts in the industry, in traveler behavior, and in the economic environment — in order to maximize profitability and occupancy — managers find themselves needing to:
- Understand the types of data available for PMs,
- Segment properties and create accurate competitive sets,
- Analyze leading and key performance indicators (KPIs),
- Build upon and test revenue management strategies,
- Establish rate rules,
- Learn to maximize technology solutions,
- Optimize marketing and distribution channels to push out pricing changes,
- And monitor and evaluate performance and providers with a watchful eye on profitability.
It’s not easy, and the industry is still establishing best practices in vacation rental revenue management and tapping into the many opportunities that mastering data usage offer. The DARM conference has been instrumental in bringing the top minds in data and revenue management together to move the industry forward. Industry-changing decisions and partnerships are made here, and this is a unique opportunity to be in “the room where it happens.”
With over 40 educational sessions, industry-leading keynotes, and our fan-favorite DARM Battleground, this event is designed for professional vacation rental executives, revenue managers, marketers, and tech leaders looking to the future.
