Little Green Light User Group Session - Appeal Segmentation

Tuesday, March 21 2017 9:00 AM - 11:00 AM [CST]

10 South Wacker Drive, 12th Floor North Tower, Chicago, IL, 60606, United States

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Tuesday, March 21 2017 9:00 AM - 11:00 AM [CST]

CME Conference Center, 10 South Wacker Drive, 12th Floor North Tower, Chicago, IL, 60606, United States.

We will discuss common approaches for soliciting different groups of constituents as part of the same appeal, such as current donors, lapsed donors, prospects, and volunteers.  This includes making sure that no one receives duplicate copies of the appeal, and being able to track resulting gifts to analyze the effectiveness of each segment.

Doors will open at 8:30 and a light breakfast will be served.

NOTE: You must enter the building from Madison Street (labeled 10 S. Wacker Dr) and provide a photo ID at the security desk.  The security staff will direct you to the correct elevator bank. If parking on site, the entrance to the garage is on Wacker Drive, but after using the elevator to get to the lobby, you will have to exit the building and re-enter from Madison Street to check in at the security desk.

Cancellation policy

Registration must be canceled one week prior to prior to the scheduled session to receive a refund (minus the $3 cancellation fee). 

Debbie McCann

http://www.w4sight.com

W4Sight is an independent consulting firm providing software implementation and training services to nonprofit organizations, with a special focus on donor management systems and the business processes that support efficient and effective fundraising.

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