Letting Go: How to Transition Away from Founder-led Sales

FOR FOUNDERS ONLY

A founder knows their business inside out and can pitch their beloved product better than anyone. But as a business grows requiring the founder to step back, a sales team is essential – and it’s rarely a simple transition.

We’ll explore:

·       The hiring process – who to hire first and how to ensure they’re the right person

·       Striking the right balance to keep communication and your involvement at the right level

·       How to manage and measure new sales resources

·       Structuring your sales and marketing machine for optimal results

Expert:

Matt Garman (Founder of SalesEnabla) has over 25 years expertise in building high-performing sales teams from the ground up. Having worked with many entrepreneurs (and as one himself!) including Supper Club members, Matt truly understands the challenges founders face on the scaleup journey.

Format:

Power Hour - Explorative, peer-learning discussion featuring expert insight and the combined experience of other founders.