Growing Your Brand Awareness (4 weeks)

Tameka Jacobs is an entertainment professional with a unique ability to create and amplify a brands story with a strong voice and creativity. She combines that strong brand voice with a desire to achieve the right audience in order to maximize business goals and outcomes. Coming from the entertainment industry she understands the business and importance of building brands. Examining and differentiating between strategies for advertising a new product versus a well-established product has become something Tameka finds intriguing. Recognizing the many subliminal ways companies plant seeds in the minds of their consumers is not only fascinating, but a bit of an obsession. Having a practical approach to Public Relations, and the use of its theories, makes using media calculated and productive. After receiving multiple certificates and degrees in Marketing, Public Relations and Sociology she decided her talents and passion are most valuable to her peers that are trying to establish their own personal brands. Tameka believes firmly that paying attention to detail and having a plan will guide you down the path to success.