The 2026 Economic Resilience Luncheon convenes senior business leaders, policymakers, and executives for a focused, data-driven briefing on the economic forces shaping the year ahead. As Texas continues to experience rapid growth, workforce pressures, and evolving market conditions, this event provides timely insight to help leaders navigate uncertainty and plan strategically.
The program will feature an economic outlook from J.P. Morgan economist Joseph Seydl, examining national economic trends and their implications for Texas businesses. The discussion will be complimented by findings from the 2026 Texas Small Business Outlook & Resilience Survey, administered by BBB across its 105-county service area, providing real-time insight into workforce challenges, wage pressures, trade dynamics, AI adoption, and business growth expectations.
Following the keynote, Lana Macrum of J.P. Morgan will moderate the Power of Better Business panel powered by Austin Business Journal, where regional leaders will discuss how workforce availability, infrastructure growth, technology adoption, and market risk are shaping business strategy across Texas.
Speakers
Joseph Seydl – Economist, J.P. Morgan (Keynote)
Brad Lovett- J.P. Morgan
Panelists
- Lana Macrum – J.P. Morgan (Moderator)
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Mayor Kirk Watson, City of Austin
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Haynes Dallas, Managed Facilities Solutions
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Kirsten Cessna, Gensler
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Stacy Rose, Texas Mutual
The luncheon is designed as an executive-level briefing delivering forward-looking economic insight and regional business intelligence to leaders navigating the Texas economy in 2026.
Sponsorship opportunities offer high-visibility brand recognition, exclusive networking, and direct alignment with a cause that impacts your business and industry.
Seats and sponsorship opportunities are limited—secure your place now.
Sponsorship Opportunities
Community Impact Sponsorship $3,500
- Logo recognition on registration page, marketing materials, and social media promotion
- Logo included in event slide show
- Verbal recognition at event
- Recognition in event recap newsletter
- Opportunity to provide a resource or takeaway for attendees
- Reserved premium seating for 8
Leadership Table Sponsor $1,500
- Logo recognition on registration page, marketing materials, and social media promotion
- Logo included in event slide show
- Verbal recognition at event
- Recognition in event recap newsletter
- Reserved premium seating for 8
Entrepreneur Table Sponsor $750
- Logo recognition on registration page, marketing materials, and social media promotion
- Logo included in event slide show
- Verbal recognition at event
- Recognition in event recap newsletter
- Reserved seating for 4
Individual Tickets $200
Seats are limited.
Questions? Contact foundation@austin.bbb.org
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