The way you think about money is either opening doors or closing them.
Cost: $65
On July 16, She Means Business presents Money Mindset Mastery, a real conversation for the women building, scaling, and leading businesses in Central Texas. The founder whose strength is the product, not the balance sheet. The executive whose focus has been outside the finance function. The solopreneur who is making money but never feels like it is enough. Different businesses, same fears, same hunger for something more honest.
Keynote speaker Jan Ryan opens the afternoon with a story Austin needs to hear — a woman who faced her money fears head-on and built something remarkable on the other side. Then an intimate fireside conversation brings that transformation to life with the specific decisions it unlocked and what became possible after. The afternoon closes with the Power of Better Business panel produced in partnership with the Austin Business Journal, featuring Susan Faykus of Faykus Financial and more.
This is the room where fear gets replaced with clarity. Where the financial experts you have been too intimidated to call become the people sitting across from you. Where the conversations you have in July change the decisions you make for the rest of the year.
She Means Business is more than an event. It is a year-round community of women who lead with substance, support each other out loud, and refuse to do this alone anymore.
Come as you are. Leave knowing your numbers.
What to Expect
- Welcome reception with coffee, beverages, and networking
- Keynote speaker Jan Ryan
- Fireside chat with a founder on the money mindset shift that changed everything
- Ask Me Anything Roundtables — two 30-minute rounds with 11 financial experts including bankers, CFOs, CFPs, and a fractional tax attorney. Choose the topics that matter most to you.
- Power of Better Business panel powered by the Austin Business Journal
- Happy hour featuring WildGins Co.
You will walk away with:
- A clearer, healthier relationship with money and what it can do for your business
- Practical tools for budgeting, pricing, and financial decision-making
- Connections with financial experts and women who are navigating the same challenges
- A community of women invested in your growth
Seats are limited. If money has ever felt like the thing standing between you and where you want to go, this is exactly where you need to be.
Attendees are entered into a drawing for a $500 travel voucher courtesy of Delta Air Lines, awarded at the final She Means Business event of 2026.
Sponsorship Opportunities:
Title Sponsor - $2,500
The premier brand of the day. Your name is everywhere.
- Welcome remarks from the stage during welcome
- 3 Ask Me Anything roundtable host seats
- Collateral included in event folder for each participant
- Swag distribution
- Table activation
Future-Ready Finances Optional Pre-event Workshop - $1,500
Own the pre-event workshop. Leave your mark before the main program begins.
- Welcome remarks at workshop
- Option to teach the course
- Collateral included in event folder for each participant
Welcome Reception + Happy Hour - $1,500
Your brand on how the day begins and how it ends.
- Sponsor the welcome reception and closing happy hour
- Logo on signage in Ignite
- Table activation
Keynote Presenting Sponsor - $1,000
Open the afternoon. Introduce Austin’s most compelling voice on money mindset.
- Introduce speaker
- Collateral included in event folder
Roundtable Session Sponsor - $1,000
Own the session. Put your experts in the room.
- Up to 2 expert host seats at the Ask Me Anything roundtables
- Collateral included in event folder
Contact foundation@austin.bbb.org for more information on sponsorships.
By participating in this event, you understand that you are attending an event in which The Foundation for Better Business will be utilizing various forms of media to capture event activities, such as recording, photographing, filming or other media channels used by The Foundation for Better Business, and, as such, your image may be processed by such media during your event participation. We want all attendees to be able to participate in the activities. The Foundation for Better Business cannot guarantee that attendees’ images will not be captured during the event, but by letting attendees know that filming and photography will be taking place, those who do not wish their likeness to be captured can avoid filming areas or follow the related instructions of local staff if relevant processes are in place.
