AA Golf Expo & Lifestyle Festival — Sydney Edition
January 21 – 24, 2027 — Sydney, Australia
Experience a premier international golf, business, and luxury lifestyle exhibition in one of the Southern Hemisphere’s leading destinations for business, tourism, luxury living, and international events — designed for golf enthusiasts, corporate executives, investors, luxury brands, tourism partners, entrepreneurs, and global networking communities.
The AA Golf Expo & Lifestyle Festival — Sydney Edition brings together golf innovation, luxury lifestyle experiences, international networking, premium travel opportunities, business connections, gourmet experiences, and world-class entertainment within a vibrant international event platform.
Expo Highlights
- International Golf Equipment Showcase
• Golf Fashion & Luxury Lifestyle Brands
• Golf Technology & Performance Innovations
• Luxury Travel & Golf Tourism Experiences
• Corporate Networking Lounges
• VIP Gala & Awards Evening
• Live Entertainment & Gourmet Experiences
• Business & Investment Networking Areas
Featured Categories
- Golf Equipment & Accessories
• Golf Apparel & Luxury Fashion
• Golf Simulators & Technology
• Wellness & Recovery Solutions
• Luxury Watches & Jewelry
• Hotels, Resorts & Golf Destinations
• Automotive & Mobility Brands
• Private Banking & Investment Services
Who Should Attend
- Corporate Executives & Entrepreneurs
• Golf Clubs & Resorts
• Golf Players & Enthusiasts
• Investors & Business Leaders
• Luxury Lifestyle Guests
• Travel & Tourism Companies
• VIP Networking Members
Exhibitor Opportunities
The event offers premium exhibitor spaces for:
- Golf Brands & Manufacturers
• Luxury Lifestyle Companies
• Travel & Hospitality Groups
• Technology & Innovation Companies
• Health, Wellness & Recovery Brands
• Automotive & Mobility Partners
Festival Experience
Visitors can enjoy:
- Product Demonstrations
• Networking Experiences
• VIP Lounge Areas
• Golf Challenges & Activities
• Luxury Shopping Experiences
• Live Music & Entertainment
• International Gourmet Festival
Event Schedule
Thursday — January 21, 2027
Opening Ceremony, Expo Opening & VIP Networking Reception
Friday — January 22, 2027
Business Networking, Golf Experiences & Sponsor Presentations
Saturday — January 23, 2027
Luxury Lifestyle Festival, Live Entertainment & Gala Evening
Sunday — January 24, 2027
Family & Networking Day, Gourmet Festival & Final Awards Ceremony
About the Alpha Academy
The Alpha Academy connects global business clubs, golf tours, international expos, luxury lifestyle brands, talents, travel experiences, and worldwide networking opportunities within one international ecosystem.
Ticket & Exhibitor Booth Booking Policy
The purchase of a visitor ticket or an exhibitor booth booking constitutes a binding registration. Cancellations are not permitted. The event is subject to postponement only, not cancellation.
In the event of a postponement, all tickets and exhibitor booth bookings remain fully valid and automatically transfer to the latest scheduled date.
Exhibitors may also postpone their participation, with bookings remaining valid for a rescheduled date.
