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Wednesday, Oct 23, 2019 at 10:00 AM to 4:15 PM EST
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The Conversations on Cleaning Forum will convene cleaning product formulators and suppliers, like-minded organizations from the hygiene, healthcare and safety sectors as well as researchers, clinicians and academics for a full-day discussion around the most pressing issues impacting the industry and ways to address them.
It’s our hope this event will spark continued conversation among key thought leaders, like yourself, on ways to improve communication about the importance of cleaning products on health and address consumer confidence consistently diminished by inaccuracies and misinformation. The event features keynotes from experts in the health and science space. The panels will discuss:
We hope you will be able to join us. Please don't hesitate to write with any questions in the meantime.
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Conference ID: 933450
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Cancellation policy If you are no longer able to attend the event, please cancel your registration. We hope you can join us online at our webinar.
If you are no longer able to attend the event, please cancel your registration. We hope you can join us online at our webinar.
Established in 1926, ACI is dedicated to advancing public understanding of the safety and benefits of cleaning products, and protecting the ability of its members to formulate products that best meet consumer needs. ACI serves both its members and the public by developing and sharing information about industry products with the technical community, policy makers, childcare and health professionals, educators, media and consumers. A 25-member Board of Directors consisting of elected representatives from member companies, both large and small, sets policy for the Association. Various committees, subcommittees, task forces and working groups carry out programs. ACI programs address a variety of human health and environmental safety issues from several perspectives.
This event is currently unable to accept new registrations
Microbiome science now shows that interaction with our microbial world is essential to health. The question is “how do we continue to protect ourselves against harmful microbes whilst at the same time sustaining exposure to essential microbes?” In 2018 a group of experts in hygiene prepared a consensus paper on what needs to be done to address these apparently conflicting issues.
Honorary Professor, London School Of Hygiene and Topical Medicine
This session will delve into the growing demand for transparency from consumers and government entities, industry’s response and how today’s’ trends could impact the future of transparency. The panel of experts will discuss current efforts to improve transparency, the largest hurdles to moving towards more transparency and look beyond cleaning to other sectors for innovations and solutions.
Vice President, Industry Relations Food Marketing Institute
Director, Home Appliances & Cleaning Products Lab and Textiles, Paper and Plastics Lab, Good Housekeeping Institute
Senior Vice President, Communication, Outreach & Membership
Project Manager, EDF+Business, Environmental Defense Fund
Outreach, Safe Choice Program, EPA
This session will explore the public perception of the industry as it relates to environmental impact. With strong sustainability commitments across companies and brands, communicating the proactive role industry has taken to lessen its global footprint is still a work in progress. Panelists will discuss innovative solutions coming from member companies, the regulatory view on sustainability and ways to shift the narrative.
5 Gyres Institute
Research Director; The Clorox Company
Director, Sustainability & Authenticity; Seventh Generation Inc.
Over the last forty years, there has been a change in societal values with respect to cleaning that has involved a shift from trust in the use of soaps, detergents, disinfectants, and antiseptics, to a requirement for environmental sustainability and individual wellness. Jason will explore an approach to restore trust in cleaning products by using another influential social value - being active. All cleaning products have an active ingredient, which makes them effective. By using the active ingredient as a basis for messaging, trust can be restored in the need for cleaning products and the results that they offer in terms of aesthetics as well as safety.
Host of the Award Winning Super Awesome Science Show Podcast, Author of the Germ Code & Bestseller: The Germ Files
We often read inaccuracies, misinformation or misunderstandings related to purported health risks of cleaning and the role cleaning and disinfecting play in preventing infectious disease. During this panel discussion, speakers will talk through the health myths most often associated with cleaning products, current response narratives and ways to strengthen responses with fact-based evidence.
Director of Chemical and Pharmaceutical Science, ACSH
Professor, Microbiology & Environmental Sciences, Professor of Public Health at University of Arizona
There is often misleading news coverage about chemicals used in cleaning products that can lead to fear and mistrust at the consumer level. This panel will focus on what is causing fear among consumers, explore what’s resonating with “challenger” narratives and how to combat it using strong, compelling and resonant messaging.
VP of Scientific Communication, ACSH. Translator of Science for the Public and Mass Media
Director, Digital Communications, American Cleaning Institute
Digital Influencer, Mommy Shorts
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Wednesday, Oct 23, 2019 at 10:00 AM to 4:15 PM EST
