How to be a Certified Meeting Planner?

January 12th, 2010 by Eventzilla Team No comments »

Meetings and events serve one purpose and that is bringing people together.  As the name itself suggests, the Certified Meeting Professionals or Meeting planners as they are more commonly called, make sure that this happens seamlessly. From the high and mighty to the smallest detail, the event planners take care of it all. Although essentially, the nature of work for any Meeting Planner is to ensure the smooth sailing of the event, the finer aspects of what that entails usually varies based on the type of organizations that they work for and the kind of an event is being planned. Some of the key skills that are expected of a good meeting planner include:

  • Great communication and interpersonal skills
  • Organizational skills
  • Multi tasking
  • Work in strict deadline scenarios

Nature of work

Multi tasking and orchestrating several activities simultaneously best sum up the work that a CMP does. The work is energizing and demanding at the same time.

The working hours and schedule of a planner vary quite a bit. From sitting in the office working out the details to visiting different meeting sites and locations to oversee that everything goes on according to the book, the hours can be normal and long both. At the same time, it is an exciting job that leads you to meet new people, travel to great locations and meet speakers that enthrall audiences. If there is one word that you would never find in a planner’s dictionary, then that would have to be ‘boring’.
Qualifications and Education

Although people from all kinds of fields and backgrounds become event planners but the Certified Meeting Professional certification from the Convention Industry Council is one that holds a lot of ground.

The CMP Program is the essence for the Event planners. Although planning meetings has a lot of stuff that you would gain from experience only, there are a number of reasons why CMP should be high on your list if you plan to become a meeting planner:

  • Industry wide recognition
  • Exposure to industry involvement
  • Increases your value to prospective employers

Essentially, the Certified Meeting Professional course is a certificate that highlights your sincerity and dedication towards the profession. It established the fact that you are serious and have the professional skill set that is critical to the job profile.

The CMP program though requires you to possess three years of experience as a meeting professional and hence you would need that before you can apply for the certification.

Most of the requirements for a meeting planner job simply require a bachelor’s degree and some of the areas that are preferably more attractive to the employers include marketing, hotel management, public relations and communications. This is because the study of these areas helps you deal with things that are the part and parcel of a planner’s profile.
What are the prospects?

The employment opportunities are a sunny sight with the expectations for growth of options expected to be faster than average. As businesses continue to grow throughout the world, meetings would assume increasing importance and hence hold a lot of promise. Statistically speaking, the employment market is expected to grow annually at a rate of 20% from 2006 to 2016.

With new platforms like Eventzilla (a platform that helps you sell tickets of your meetings online and to a wider audience) coming up that plan to tap the ever increasing market of meetings and meeting planners, the scope for growth seems to be increasing even faster than the expectations.
What do they earn?

The salary aspect too puts the meeting planners in a state of comfort. The Average annual salaries of the meeting planners that have less than a year of experience fall between $29,000 and $42,000. On the other hand, those who have an experience of around 1 – 4 years earn in the range of $35,000 and $47,750.

With the world going global and getting smaller, the meetings would hold an important place in bringing the people together. Also, with the wide array of roles that professionals need to play these days, training programs would only increase with time. Add to this the statistical fact that the growth prospects are expected to grow at a rate faster than the average for all occupations and a Meeting Planner certainly seems a promising career.

Some more food for thought:

http://www.conventionindustry.org/cmp/

http://www.citytowninfo.com/employment/meeting-planners

http://www.bls.gov/oco/ocos298.htm#projections_data

Discount Coupons – The Runaway method to sell your event

December 30th, 2009 by Eventzilla Team No comments »

However great your product may be, you have to agree that everyone loves a discount. It’s the excitement of getting a deal that makes people all the more interested in it. Actually, the same goes for selling your event tickets as well. There are so many new potential avenues and audience that you can target once you open up to the field of discount coupons.

And, at Eventzilla, there is so much more that you can do apart from just creating your coupons:

discountcodes

  • Create as many different coupons as you want. Be it a student’s discount, membership discount, group registration, returning customer or anything else that seems fit to you.
  • Create Coupon codes for your events and promote and distribute them online through mails, twitter, Facebook.
  • Measure the sales from the various coupons and the different channels on which you promote them.

Promotion of businesses and events through online coupons has shown a tremendous pace of growth in the recent years. The same can be gauged from the fact that the business from the coupons showed an increase of 140% in 2008 over the previous year.

Add to this the fact that with Eventzilla you can segment your coupons to target specific audience and we all know what a little personal attention can result in.

Promoting your event – The Social Way

December 21st, 2009 by Eventzilla Team 1 comment »

Be it your neighborhood get-together or a big gala party, you cannot deny that the success or failure of any event depends on the way it is promoted. You don’t really need to go to an event to know what its outcome would be for the organizers. And what better way to promote your event than the latest fad in the world of socialization. Welcome to event promotion, the social way. The social bookmarking websites are an immense potential that can be tapped into, to create the buzz for your event long before it starts.

So, where do we begin? Well, the first thing is to make a presence on the social bookmarking sites that matter. Needless to say, Facebook and Twitter top the list as the prime targets.

These sites have been designed to keep people in touch and that’s how we should use them.

Facebook Facebook: A lot of people would prefer creating a group on Facebook for the events but we believe that a page solely dedicated to your event would rather be much more helpful. Why? Well, simply because, everytime its updated, the feed would reach all the interested parties and keep them engaged about the event.
Twitter
Twitter:
Twitter is one of the best sources for an event promotion. This is because, you can use twitter to create a buzz, anticipation and excitement about your event even before it gets going. Keep the people posted on the latest developments and let them know more about it. Remember, keep giving them interesting facts and they would be waiting for the show, eagerly!

Keep in touch

  • Stay in touch with your audience. Create an event mail list so that you can pass on the happenings to one and all immediately.
  • Create a blog for the event and share your preparations for the event with your people. Be passionate about it, talk on forums, chat with them and understand what they are expecting from you and the event.
  • Use the bookmarking widgets like ‘Tweet this’ and ‘Send to a friend’ to spread the event-mania as much as you can.

Share it all

  • Share pictures and videos of the event and everything that matters on Flickr, Facebook, Youtube channels.
  • Live Streaming! Everyone may not be able to reach the event. Give them a chance to watch from home.

Associations for Event Management Professionals

November 24th, 2009 by Eventzilla Team No comments »

pcma_logoProfessional Convention Management Association
PCMA is recognized as the leader in the meetings industry, for providing high quality education, innovative resources, and networking opportunities designed to help build relationships that are critical to your success.

Join PCMA’s Facebook Fan Page

MPI_logo

Meeting Professionals International
MPI is a global community for meeting and event management professionals that connects you to the worldwide support, industry knowledge and business opportunities you need to be successful.

Join MPI’s Facebook Fan Page

ises_member_logo_876International Special Events Society
ISES membership provides access to an elite pool of special events resources. Members enjoy exclusive discounts, business opportunities and promotion, and tailored educational information.


Killerstartups.com reviews Eventzilla

November 18th, 2009 by Eventzilla Team No comments »

killerstartups_logoRecently Killerstartups.com reviewed Eventzilla in an article titled “Eventzilla – a smooth way to manage events”.

In case you haven’t stumbled upon their site until now, KillerStartups.com is a great resource for anyone looking for genuinely innovative ideas  in the Web 2.0 world. They crawl the web identifying unique start up ventures and review them objectively.

Following is just an excerpt from the review…

“In essence, it is a browser-hosted solution that enables you to take care of a significant part of the process, namely the sale of tickets. Using Eventzilla, that can be handled on your site itself, by phone and through Boxoffice. Customers can pay using both credit cards and PayPal, and the tickets they will buy are custom-branded.

In addition to selling the tickets themselves, the site will let you promote your event since you will be able to launch campaigns and analyze their outcome. Lists can be created, and group discounts can be easily set. Registration forms can be created and implemented in an effortless way, too.”

To read the full review at Killerstartups.com, please click here

In essence, it is a browser-hosted solution that enables you to take care of a significant part of the process, namely the sale of tickets

. Using Eventzilla, that can be handled on your site itself, by phone and through Boxoffice. Customers can pay using both credit cards and PayPal, and the tickets they will buy are custom-branded.

In addition to selling the tickets themselves, the site will let you promote your event since you will be able to launch campaigns and analyze their outcome. Lists can be created, and group discounts can be easily set. Registration forms can be created and implemented in an effortless way, too.

Welcome to Eventzilla!

August 31st, 2009 by Eventzilla Team No comments »

Eventzilla is a complete web based event management solution that helps you set up, promote and sell out your event within minutes, and at a small cost. Eventzilla is suited to events of all types and sizes ranging from a community based cooking class to a rock concert. Also, if your event is free, then Eventzilla is absolutely free for you. Isn’t that great?

So if you planning towards organizing your next event, why not just sign up for a free account and check out our features and decide for yourself.

Would you like to know a bit more about Eventzilla’s features through an interactive presentation? Check out the slideshow below…

View more presentations from Eventzilla.